Successful Examples of Cobranding
Successful Examples of Cobranding
Nike and Apple/Nike and Mac:
The coordinated effort among Nike and Macintosh prompted the making of the Nike+iPod sports unit, which incorporates Nike's sports equipment with Mac's innovation.
Doritos and Taco Bell/Doritos and Taco Chime:
The Doritos Locos Tacos, where Taco Ringer utilised Doritos chips as taco shells, turned into a huge hit.
GoPro and Red Bull/GoPro and Red Bull:
The two brands target outrageous games lovers, and their association includes cross-limited time content and occasions.
Starbucks and Spotify/Starbucks and Spotify:
This association permits Starbucks clients to appreciate customised playlists arranged through Spotify while at Starbucks areas.